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University of Oxford Through its location within this historic City over the last nine centuries, The University of Oxford has built a world wide reputation for achievement and excellence and has become a brand that people respect, admire and immediately relate to.
University of Oxford

University of Oxford Collection
Tourism to Oxford, driven through visitors wanting to experience this unique combination of City and University, offers significant sales opportunities as shown below:
  • Over 9.3 million visitors per year up from 6.4 million in 2002
  • 76% of visitors go there for leisure or shopping
  • Visitors generates £740 million of economic activity each year of which £200 million is on shopping
  • Over 80% of visitors are from overseas and travel via major transport hubs
The name of the University is ubiquitous around the world and associations with it are universally positive. This provides a unique opportunity to translate the brand into a powerful consumer Lifestyle proposition for retail in the City, other major Tourist Cities such as London, Transport hubs, in Anglophile territories and via the internet.

BrandCo has been a licensee of The University of Oxford since 2004 and our licensed product areas are:

  • Men's, Women's and Children's apparel
  • Headwear
  • Knitted accessories
  • Sports style Bags
  • Travel umbrellas and Socks
All ranges are 100% Official and carry the prominent Belted Logo of the University of Oxford, Official Product logos and an informative and distinctive Official Licensed Product swing tag so that consumers can confidently buy at point of sale.

Ranges are clearly segmented into the following ranges:

  • Classic - clean, classic styles with the Belted logo
  • Heritage - contemporary and sporty styling using iconic U of O sports and badges
  • Children's and Infants - specific interpretations down to size 6 months
Products are designed for consumers who want to associate themselves with the Heritage and prestige of the oldest English speaking University in the world. They embody the values of a Classic English lifestyle brand but which is contemporary in its approach and the quality is reflective of this positioning.

University of Oxford products have the capability of being retailed in virtually any quality retail environment and are a consistent and growing opportunity.

Simply click the link below to download and view the complete range of products for University of Oxford from your desktop.


Download the 2009 range brochuresEngland CricketEngland RugbyFulham Football ClubScotland RugbyThe University of OxfordRBS 6 NationsThomond Park

BrandCo Management Ltd. Official Licence Holders for England Cricket, England Rugby, Fulham Football Club, RBS 6 Nations Rugby, Scottish Rugby, Thomond Park Collection and The University of Oxford. Official suppliers for MCC.
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